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opto marketing co pvt ltd Tender Performance & Track Recordopto marketing co pvt ltd

CIN: U32106WB1982PTC034514
Active

Tender Performance & Track Record

Private
Company limited by shares
CIN: U32106WB1982PTC034514
Active
Private
Company limited by shares

Company Overview

Summary
OPTO MARKETING CO PVT LTD Business Analysis: Dominating Government Tenders with a 20.5% Win Rate OPTO MARKETING CO PVT LTD stands as a notable player in India's government procurement landscape. With an impressive 20.5% win rate and over 100 successful contract wins, the company showcases expertise in navigating the complexities of government tenders. This report provides a comprehensive business analysis of OPTO MARKETING CO, highlighting its financial performance, competitive positioning, and strategic recommendations for continued growth.
Primary Ministry: Ministry of DefencePrimary Department: Airports Authority of India (AAI)
Founded: 1982State: WEST BENGAL
Primary Ministry:
Ministry of Defence
Primary Department:
Airports Authority of India (AAI)
Founded:1982
State:WEST BENGAL

Tender Performance

Data for 01 April 2024 to 14 September 2025

Live Data

Total Bids / Contract Value

Bids270
Value₹15.50Cr

Qualified Bids / Q Rate

Bids196
Q Rate72.6%

Total Wins / Win Value

Win61
Value₹2.82Cr

Wins Rate / Q-W Rate

Rate22.6%
Q-W Rate31.1%

Detailed Performance Analysis

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Tender Performance by Ministries

20 entries

Name

Bids
Value
Qualified
Wins
Value

Ministry of Defence

8.9% win rate
45
₹1.90 Cr
28
4
₹5.53 Lakh

Ministry of Defence

Bids
45
₹1.90 Cr
Qualified
28
Wins
4
₹5.53 Lakh
8.9% win rate

Ministry of Civil Aviation

28.1% win rate
32
₹1.74 Cr
26
9
₹43.17 Lakh

Ministry of Civil Aviation

Bids
32
₹1.74 Cr
Qualified
26
Wins
9
₹43.17 Lakh
28.1% win rate

Ministry of Finance

35.0% win rate
20
₹79.37 Lakh
14
7
₹19.86 Lakh

Ministry of Finance

Bids
20
₹79.37 Lakh
Qualified
14
Wins
7
₹19.86 Lakh
35.0% win rate

PMO

23.5% win rate
17
₹75.88 Lakh
17
4
₹9.65 Lakh

PMO

Bids
17
₹75.88 Lakh
Qualified
17
Wins
4
₹9.65 Lakh
23.5% win rate

Ministry of Railways

14.3% win rate
14
₹86.09 Lakh
5
2
₹4.90 Lakh

Ministry of Railways

Bids
14
₹86.09 Lakh
Qualified
5
Wins
2
₹4.90 Lakh
14.3% win rate

Ministry of Steel

23.1% win rate
13
₹76.65 Lakh
13
3
₹6.38 Lakh

Ministry of Steel

Bids
13
₹76.65 Lakh
Qualified
13
Wins
3
₹6.38 Lakh
23.1% win rate

Ministry of Science and Technology

50.0% win rate
12
₹60.04 Lakh
10
6
₹15.29 Lakh

Ministry of Science and Technology

Bids
12
₹60.04 Lakh
Qualified
10
Wins
6
₹15.29 Lakh
50.0% win rate

Ministry of Education

27.3% win rate
11
₹83.04 Lakh
5
3
₹5.10 Lakh

Ministry of Education

Bids
11
₹83.04 Lakh
Qualified
5
Wins
3
₹5.10 Lakh
27.3% win rate

Ministry of Information and Broadcasting

18.2% win rate
11
₹36.24 Lakh
10
2
₹4.08 Lakh

Ministry of Information and Broadcasting

Bids
11
₹36.24 Lakh
Qualified
10
Wins
2
₹4.08 Lakh
18.2% win rate

Ministry of Petroleum and Natural Gas

20.0% win rate
10
₹73.93 Lakh
7
2
₹3.88 Lakh

Ministry of Petroleum and Natural Gas

Bids
10
₹73.93 Lakh
Qualified
7
Wins
2
₹3.88 Lakh
20.0% win rate

Ministry of Electronics and Information Technology

0.0% win rate
9
₹21.13 Lakh
8
0
₹0

Ministry of Electronics and Information Technology

Bids
9
₹21.13 Lakh
Qualified
8
Wins
0
₹0
0.0% win rate

Ministry of Home Affairs

22.2% win rate
9
₹88.16 Lakh
8
2
₹35.46 Lakh

Ministry of Home Affairs

Bids
9
₹88.16 Lakh
Qualified
8
Wins
2
₹35.46 Lakh
22.2% win rate

Ministry of Communications

14.3% win rate
7
₹91.15 Lakh
5
1
₹29.10 Lakh

Ministry of Communications

Bids
7
₹91.15 Lakh
Qualified
5
Wins
1
₹29.10 Lakh
14.3% win rate

Department of Space

50.0% win rate
4
₹14.03 Lakh
3
2
₹6.13 Lakh

Department of Space

Bids
4
₹14.03 Lakh
Qualified
3
Wins
2
₹6.13 Lakh
50.0% win rate

Ministry of Power

50.0% win rate
4
₹12.12 Lakh
3
2
₹5.59 Lakh

Ministry of Power

Bids
4
₹12.12 Lakh
Qualified
3
Wins
2
₹5.59 Lakh
50.0% win rate

Ministry of External Affairs

33.3% win rate
3
₹6.23 Lakh
1
1
₹2.85 Lakh

Ministry of External Affairs

Bids
3
₹6.23 Lakh
Qualified
1
Wins
1
₹2.85 Lakh
33.3% win rate

Ministry of Statistics and Programme Implementation

0.0% win rate
3
₹7.29 Lakh
0
0
₹0

Ministry of Statistics and Programme Implementation

Bids
3
₹7.29 Lakh
Qualified
0
Wins
0
₹0
0.0% win rate

Ministry of Chemicals and Fertilizers

0.0% win rate
2
₹4.13 Lakh
2
0
₹0

Ministry of Chemicals and Fertilizers

Bids
2
₹4.13 Lakh
Qualified
2
Wins
0
₹0
0.0% win rate

Ministry of Coal

50.0% win rate
2
₹19.00 Lakh
1
1
₹7.98 Lakh

Ministry of Coal

Bids
2
₹19.00 Lakh
Qualified
1
Wins
1
₹7.98 Lakh
50.0% win rate

Ministry of Corporate Affairs

0.0% win rate
2
₹10.98 Lakh
1
0
₹0

Ministry of Corporate Affairs

Bids
2
₹10.98 Lakh
Qualified
1
Wins
0
₹0
0.0% win rate

Top Bid Competitors

Companies that frequently compete with you in the same tenders — ranked by their total win value.You applied for 270 bids — MAYA BATTERY & ELECTRICAL WORKS appeared in 160 of them.

Company
Total Bids
Value
Qualified
Rate
Wins
Value

OPTO MARKETING CO PVT LTD

Your Company
22.6% win rate
270
₹15.50 Cr
196
72.6%
61
₹2.82 Cr

OPTO MARKETING CO PVT LTD

Your Company
Total Bids
270
₹15.50 Cr
Qualified
196
72.6%
Wins
61
₹2.82 Cr
22.6% win rate
MAYA BATTERY & ELECTRICAL WORKS
9.4% win rate
160
₹9.02 Cr
110
68.8%
15
₹1.14 Cr
MAYA BATTERY & ELECTRICAL WORKS
Total Bids
160
₹9.02 Cr
Qualified
110
68.8%
Wins
15
₹1.14 Cr
9.4% win rate
FIDERE ENGINEERS & SERVICES PRIVATE LIMITED
18.8% win rate
112
₹7.23 Cr
86
76.8%
21
₹1.02 Cr
FIDERE ENGINEERS & SERVICES PRIVATE LIMITED
Total Bids
112
₹7.23 Cr
Qualified
86
76.8%
Wins
21
₹1.02 Cr
18.8% win rate
PRAKRITI POWER SYSTEMS
16.7% win rate
84
₹3.80 Cr
52
61.9%
14
₹61.08 Lakh
PRAKRITI POWER SYSTEMS
Total Bids
84
₹3.80 Cr
Qualified
52
61.9%
Wins
14
₹61.08 Lakh
16.7% win rate
SHUBHAM INDUSTRIES
2.7% win rate
112
₹6.50 Cr
59
52.7%
3
₹47.60 Lakh
SHUBHAM INDUSTRIES
Total Bids
112
₹6.50 Cr
Qualified
59
52.7%
Wins
3
₹47.60 Lakh
2.7% win rate
CEDAR ENGINEERS AND SYSTEM PRIVATE LIMITED
5.0% win rate
119
₹7.41 Cr
77
64.7%
6
₹29.51 Lakh
CEDAR ENGINEERS AND SYSTEM PRIVATE LIMITED
Total Bids
119
₹7.41 Cr
Qualified
77
64.7%
Wins
6
₹29.51 Lakh
5.0% win rate
NUMAX ENERGY SOLUTIONS
4.6% win rate
152
₹8.08 Cr
94
61.8%
7
₹23.92 Lakh
NUMAX ENERGY SOLUTIONS
Total Bids
152
₹8.08 Cr
Qualified
94
61.8%
Wins
7
₹23.92 Lakh
4.6% win rate
GARG ENTERPRISES
5.9% win rate
85
₹3.71 Cr
41
48.2%
5
₹15.84 Lakh
GARG ENTERPRISES
Total Bids
85
₹3.71 Cr
Qualified
41
48.2%
Wins
5
₹15.84 Lakh
5.9% win rate
POOJA ENTERPRISES
4.0% win rate
101
₹4.08 Cr
44
43.6%
4
₹9.08 Lakh
POOJA ENTERPRISES
Total Bids
101
₹4.08 Cr
Qualified
44
43.6%
Wins
4
₹9.08 Lakh
4.0% win rate
ELECTRONICS AND CONTROLS POWER SYSTEMS PRIVATE LIMITED
0.7% win rate
149
₹6.97 Cr
95
63.8%
1
₹62K
ELECTRONICS AND CONTROLS POWER SYSTEMS PRIVATE LIMITED
Total Bids
149
₹6.97 Cr
Qualified
95
63.8%
Wins
1
₹62K
0.7% win rate
MANTHAN POWER SOLUTION
0.0% win rate
108
₹6.95 Cr
84
77.8%
0
₹0
MANTHAN POWER SOLUTION
Total Bids
108
₹6.95 Cr
Qualified
84
77.8%
Wins
0
₹0
0.0% win rate
Company Profile
CINU32106WB1982PTC034514
Class
Private
Status
Active
Founded1982

Financial Details

Authorized Capital₹1.0Cr
Paid-up Capital₹1.0Cr

Registered Office

627/1 DIAMOND HARBOUR ROADNA-KOLKATA-West Bengal-700034-India

Industry Classification

Manufacturing (Machinery & Equipments)

NIC Code32106

Company Type

CategoryCompany limited by shares
Sub-CategoryNon-government company
Origin
Indian

Market Information

Listing Status
Unlisted
ROCROC Kolkata
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Historical Performance

7-year trend analysis (2018-2025)

Historical Data

Company Overview (1 Apr 2018-31 Mar 2025))

Total Bids

492

Qualified: 348
Q Rate: 70.7%

Contract Value

₹37.29 Cr

Avg. Bid: ₹5.97 Lakh
Avg. EMD: ₹22K

L1 Bids

101

Win Rate: 20.5%
Q to W Ratio: 29.0%

Recent Win Rate

19.8%

Change: +0.6%
Period: FY 2024-25

Performance Analytics

Last 7 Years
Performance Trend
Win/Loss Distribution
Contract Value Growth Over Time

OPTO MARKETING CO PVT LTD Business Analysis: Dominating Government Tenders with a 20.5% Win Rate

OPTO MARKETING CO PVT LTD stands as a notable player in India's government procurement landscape. With an impressive 20.5% win rate and over 100 successful contract wins, the company showcases expertise in navigating the complexities of government tenders. This report provides a comprehensive business analysis of OPTO MARKETING CO, highlighting its financial performance, competitive positioning, and strategic recommendations for continued growth.

Executive Summary

OPTO MARKETING CO PVT LTD has demonstrated a strong commitment to securing government contracts, participating in 487 tenders to date. The company's win rate of 20.5% underscores its effective bidding strategies. Their financial performance is marked by a significant contract value, reflecting their ability to secure substantial projects. However, recent trends indicate a need to refine bidding strategies and address competitive challenges. A 'Concerning' financial health score of 43.2/100 necessitates strategic adjustments to improve overall performance and ensure sustainable growth in the competitive landscape of government procurement. The company operates within the Manufacturing (Machinery & Equipments) industry sector.

Financial Performance

Key Financial Metrics

  • Total Contract Value: ₹37,05,55,740.0
  • Average Bid Amount: ₹599,561.64
  • Average Earnest Money Deposit (EMD): ₹19,720.0