alton marketing
Tender Performance & Track Record
Company Overview
Tender Performance
Data for 01 April 2024 to 14 September 2025
Total Bids / Contract Value
Qualified Bids / Q Rate
Total Wins / Win Value
Wins Rate / Q-W Rate
Detailed Performance Analysis
Tender Performance by Ministries
Name
Top Bid Competitors
Companies that frequently compete with you in the same tenders — ranked by their total win value.You applied for 109 bids — PRINCEBOARD INDIA appeared in 20 of them.
ALTON MARKETING
ALTON MARKETING
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Historical Performance
7-year trend analysis (2018-2025)
Company Overview (1 Apr 2018-31 Mar 2025))
Total Bids
365
Contract Value
₹4.97 Cr
L1 Bids
88
Recent Win Rate
24.3%
Performance Analytics
Alton Marketing Government Tender Profile
With a substantial portfolio of 365 government tender participations, Alton Marketing has demonstrated strategic engagement in India's public procurement landscape. This analysis provides insights into their bidding performance, tender success patterns, and competitive positioning in government contracts.
Proven L1 Bid Success with 88 Contract Wins
Alton Marketing has successfully secured 88 L1 positions in government tenders, demonstrating their strategic pricing approach and competitive bid strategy. With a win ratio of 24.1% across 365 tender participations, they have established a reliable track record in government procurement. Their bidding performance also includes 0 L2 and 0 L3 rankings, showing consistent competitiveness in public sector contracts.
Financial Performance in Government Tenders
Alton Marketing has bid on contracts with a total value of ₹4,96,91,480.0, successfully securing ₹4,96,91,480.0 in government contract value. This represents a 100.0% conversion rate of bid value to won contracts, demonstrating their effectiveness in targeting and securing valuable public sector projects.
The company's average Earnest Money Deposit (EMD) of ₹,94,958.33333333333 indicates their financial capacity to participate in substantial government tenders requiring significant bid security.