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deep marketing Tender Performance & Track Recorddeep marketing

Tender Performance & Track Record

Company Overview

Summary
Deep Marketing Government Tender Profile With a substantial portfolio of 1146 government tender participations, Deep Marketing has demonstrated strategic engagement in India's public procurement landscape. This analysis provides insights into their bidding performance, tender success patterns, and competitive positioning in government contracts.
Primary Ministry: Ministry of DefencePrimary Department: Department of Military Affairs
Primary Ministry:
Ministry of Defence
Primary Department:
Department of Military Affairs

Tender Performance

Data for 01 April 2024 to 14 September 2025

Live Data

Total Bids / Contract Value

Bids147
Value₹8.27Cr

Qualified Bids / Q Rate

Bids143
Q Rate97.3%

Total Wins / Win Value

Win23
Value₹85.51L

Wins Rate / Q-W Rate

Rate15.7%
Q-W Rate16.1%

Detailed Performance Analysis

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Tender Performance by Ministries

2 entries

Name

Bids
Value
Qualified
Wins
Value

Ministry of Defence

15.6% win rate
135
₹6.07 Cr
131
21
₹82.78 Lakh

Ministry of Defence

Bids
135
₹6.07 Cr
Qualified
131
Wins
21
₹82.78 Lakh
15.6% win rate

Ministry of Home Affairs

33.3% win rate
3
₹1.06 Lakh
3
1
₹75K

Ministry of Home Affairs

Bids
3
₹1.06 Lakh
Qualified
3
Wins
1
₹75K
33.3% win rate

Top Bid Competitors

Companies that frequently compete with you in the same tenders — ranked by their total win value.You applied for 147 bids — ASHOK AGENCY appeared in 31 of them.

Company
Total Bids
Value
Qualified
Rate
Wins
Value

DEEP MARKETING

Your Company
15.7% win rate
147
₹8.27 Cr
143
97.3%
23
₹85.51 Lakh

DEEP MARKETING

Your Company
Total Bids
147
₹8.27 Cr
Qualified
143
97.3%
Wins
23
₹85.51 Lakh
15.7% win rate
ASHOK AGENCY
32.3% win rate
31
₹2.42 Cr
30
96.8%
10
₹70.44 Lakh
ASHOK AGENCY
Total Bids
31
₹2.42 Cr
Qualified
30
96.8%
Wins
10
₹70.44 Lakh
32.3% win rate
DELHI BEARING
31.3% win rate
32
₹2.01 Cr
32
100.0%
10
₹45.06 Lakh
DELHI BEARING
Total Bids
32
₹2.01 Cr
Qualified
32
100.0%
Wins
10
₹45.06 Lakh
31.3% win rate
AGRAWAL TRADING COMPANY
18.2% win rate
22
₹1.16 Cr
21
95.5%
4
₹42.04 Lakh
AGRAWAL TRADING COMPANY
Total Bids
22
₹1.16 Cr
Qualified
21
95.5%
Wins
4
₹42.04 Lakh
18.2% win rate
KUBER SOLUTIONS
21.1% win rate
38
₹2.91 Cr
36
94.7%
8
₹41.17 Lakh
KUBER SOLUTIONS
Total Bids
38
₹2.91 Cr
Qualified
36
94.7%
Wins
8
₹41.17 Lakh
21.1% win rate
BALAJI IMPEX
35.3% win rate
34
₹1.96 Cr
33
97.1%
12
₹37.05 Lakh
BALAJI IMPEX
Total Bids
34
₹1.96 Cr
Qualified
33
97.1%
Wins
12
₹37.05 Lakh
35.3% win rate
UTTAM ENTERPRISES
41.2% win rate
17
₹1.50 Cr
15
88.2%
7
₹26.43 Lakh
UTTAM ENTERPRISES
Total Bids
17
₹1.50 Cr
Qualified
15
88.2%
Wins
7
₹26.43 Lakh
41.2% win rate
ARIHANT TRADE CENTER
32.4% win rate
37
₹2.28 Cr
34
91.9%
12
₹24.43 Lakh
ARIHANT TRADE CENTER
Total Bids
37
₹2.28 Cr
Qualified
34
91.9%
Wins
12
₹24.43 Lakh
32.4% win rate
SHREE VIMAL ENTERPRISE
10.4% win rate
67
₹4.64 Cr
65
97.0%
7
₹18.75 Lakh
SHREE VIMAL ENTERPRISE
Total Bids
67
₹4.64 Cr
Qualified
65
97.0%
Wins
7
₹18.75 Lakh
10.4% win rate
KONARK ENTERPRISE
14.3% win rate
56
₹3.16 Cr
54
96.4%
8
₹17.51 Lakh
KONARK ENTERPRISE
Total Bids
56
₹3.16 Cr
Qualified
54
96.4%
Wins
8
₹17.51 Lakh
14.3% win rate
KALPTARU IMPEX
25.9% win rate
27
₹2.52 Cr
27
100.0%
7
₹2.25 Lakh
KALPTARU IMPEX
Total Bids
27
₹2.52 Cr
Qualified
27
100.0%
Wins
7
₹2.25 Lakh
25.9% win rate
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Historical Performance

7-year trend analysis (2018-2025)

Historical Data

Company Overview (1 Apr 2018-31 Mar 2025))

Total Bids

1,146

Qualified: 1,112
Q Rate: 97.0%

Contract Value

₹22.01 Cr

Avg. Bid: ₹90K
Avg. EMD: ₹52K

L1 Bids

283

Win Rate: 24.7%
Q to W Ratio: 25.4%

Recent Win Rate

16.8%

Change: -6.5%
Period: FY 2024-25

Performance Analytics

Last 7 Years
Performance Trend
Win/Loss Distribution
Contract Value Growth Over Time

Deep Marketing Government Tender Profile

With a substantial portfolio of 1146 government tender participations, Deep Marketing has demonstrated strategic engagement in India's public procurement landscape. This analysis provides insights into their bidding performance, tender success patterns, and competitive positioning in government contracts.

Proven L1 Bid Success with 283 Contract Wins

Deep Marketing has successfully secured 283 L1 positions in government tenders, demonstrating their strategic pricing approach and competitive bid strategy. With a win ratio of 24.7% across 1146 tender participations, they have established a reliable track record in government procurement. Their bidding performance also includes 0 L2 and 0 L3 rankings, showing consistent competitiveness in public sector contracts.

Financial Performance in Government Tenders

Deep Marketing has bid on contracts with a total value of ₹,22,00,71,364.0, successfully securing ₹,22,00,71,364.0 in government contract value. This represents a 100.0% conversion rate of bid value to won contracts, demonstrating their effectiveness in targeting and securing valuable public sector projects.

The company's average Earnest Money Deposit (EMD) of ₹,52,115.333333333336 indicates their financial capacity to participate in substantial government tenders requiring significant bid security.

Specialized Government Procurement Focus