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maulik advertising agency Tender Performance & Track Recordmaulik advertising agency

Tender Performance & Track Record

Company Overview

Summary
Maulik Advertising Agency Government Tender Profile With a substantial portfolio of 130 government tender participations, Maulik Advertising Agency has demonstrated strategic engagement in India's public procurement landscape. This analysis provides insights into their bidding performance, tender success patterns, and competitive positioning in government contracts.
Primary Ministry: Ministry of EducationPrimary Department: Department of Higher Education
Primary Ministry:
Ministry of Education
Primary Department:
Department of Higher Education

Tender Performance

Data for 01 April 2024 to 30 October 2025

Live Data

Total Bids / Contract Value

Bids34
Value₹1.27Cr

Qualified Bids / Q Rate

Bids23
Q Rate67.7%

Total Wins / Win Value

Win10
Value₹11.93L

Wins Rate / Q-W Rate

Rate29.4%
Q-W Rate43.5%

Detailed Performance Analysis

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Tender Performance by Ministries

8 entries

Name

Bids
Value
Qualified
Wins
Value

Ministry of Education

20.0% win rate
10
₹25.58 Lakh
10
2
₹2.85 Lakh

Ministry of Education

Bids
10
₹25.58 Lakh
Qualified
10
Wins
2
₹2.85 Lakh
20.0% win rate

Ministry of Heavy Industries and Public Enterprises

33.3% win rate
9
₹17.98 Lakh
3
3
₹1.54 Lakh

Ministry of Heavy Industries and Public Enterprises

Bids
9
₹17.98 Lakh
Qualified
3
Wins
3
₹1.54 Lakh
33.3% win rate

Ministry of Defence

71.4% win rate
7
₹15.49 Lakh
7
5
₹7.54 Lakh

Ministry of Defence

Bids
7
₹15.49 Lakh
Qualified
7
Wins
5
₹7.54 Lakh
71.4% win rate

Ministry of Railways

0.0% win rate
3
₹35.13 Lakh
0
0
₹0

Ministry of Railways

Bids
3
₹35.13 Lakh
Qualified
0
Wins
0
₹0
0.0% win rate

Ministry of Finance

0.0% win rate
2
₹7.13 Lakh
2
0
₹0

Ministry of Finance

Bids
2
₹7.13 Lakh
Qualified
2
Wins
0
₹0
0.0% win rate

Ministry of Commerce and Industry

0.0% win rate
1
₹1.99 Lakh
0
0
₹0

Ministry of Commerce and Industry

Bids
1
₹1.99 Lakh
Qualified
0
Wins
0
₹0
0.0% win rate

Ministry of Petroleum and Natural Gas

0.0% win rate
1
₹43K
0
0
₹0

Ministry of Petroleum and Natural Gas

Bids
1
₹43K
Qualified
0
Wins
0
₹0
0.0% win rate

Ministry of Power

0.0% win rate
1
₹23.20 Lakh
1
0
₹0

Ministry of Power

Bids
1
₹23.20 Lakh
Qualified
1
Wins
0
₹0
0.0% win rate

Top Bid Competitors

Companies that frequently compete with you in the same tenders — ranked by their total win value.You applied for 34 bids — COMET ADVERTISING appeared in 27 of them.

Company
Total Bids
Value
Qualified
Rate
Wins
Value

MAULIK ADVERTISING AGENCY

Your Company
29.4% win rate
34
₹1.27 Cr
23
67.7%
10
₹11.93 Lakh

MAULIK ADVERTISING AGENCY

Your Company
Total Bids
34
₹1.27 Cr
Qualified
23
67.7%
Wins
10
₹11.93 Lakh
29.4% win rate
COMET ADVERTISING
29.6% win rate
27
₹1.17 Cr
18
66.7%
8
₹50.12 Lakh
COMET ADVERTISING
Total Bids
27
₹1.17 Cr
Qualified
18
66.7%
Wins
8
₹50.12 Lakh
29.6% win rate
PROMODOME COMMUNICATIONS PRIVATE LIMITED
9.1% win rate
11
₹69.50 Lakh
5
45.5%
1
₹21.41 Lakh
PROMODOME COMMUNICATIONS PRIVATE LIMITED
Total Bids
11
₹69.50 Lakh
Qualified
5
45.5%
Wins
1
₹21.41 Lakh
9.1% win rate
MARSHALL ADVERTISING COMPANY
13.3% win rate
15
₹89.77 Lakh
10
66.7%
2
₹5.16 Lakh
MARSHALL ADVERTISING COMPANY
Total Bids
15
₹89.77 Lakh
Qualified
10
66.7%
Wins
2
₹5.16 Lakh
13.3% win rate
SUNJEET COMMUNICATIONS PRIVATE LIMITED
6.9% win rate
29
₹1.15 Cr
9
31.0%
2
₹2.36 Lakh
SUNJEET COMMUNICATIONS PRIVATE LIMITED
Total Bids
29
₹1.15 Cr
Qualified
9
31.0%
Wins
2
₹2.36 Lakh
6.9% win rate
K L I ADVERTISING PROP DEV ASHISH KULBHUSHANMEHROO
14.3% win rate
14
₹34.60 Lakh
7
50.0%
2
₹65K
K L I ADVERTISING PROP DEV ASHISH KULBHUSHANMEHROO
Total Bids
14
₹34.60 Lakh
Qualified
7
50.0%
Wins
2
₹65K
14.3% win rate
AWEDIENCE CONNECT PRIVATE LIMITED
0.0% win rate
18
₹65.17 Lakh
7
38.9%
0
₹0
AWEDIENCE CONNECT PRIVATE LIMITED
Total Bids
18
₹65.17 Lakh
Qualified
7
38.9%
Wins
0
₹0
0.0% win rate
DOT COMMUNICATIONS AND MARKETING PRIVATELIMITED
0.0% win rate
13
₹73.68 Lakh
5
38.5%
0
₹0
DOT COMMUNICATIONS AND MARKETING PRIVATELIMITED
Total Bids
13
₹73.68 Lakh
Qualified
5
38.5%
Wins
0
₹0
0.0% win rate
ALAKNANDA ADVERTISING PRIVATE LIMITED
0.0% win rate
11
₹45.14 Lakh
4
36.4%
0
₹0
ALAKNANDA ADVERTISING PRIVATE LIMITED
Total Bids
11
₹45.14 Lakh
Qualified
4
36.4%
Wins
0
₹0
0.0% win rate
BLUE BIRD ADVERTISING PRIVATE LIMITED
0.0% win rate
11
₹42.28 Lakh
2
18.2%
0
₹0
BLUE BIRD ADVERTISING PRIVATE LIMITED
Total Bids
11
₹42.28 Lakh
Qualified
2
18.2%
Wins
0
₹0
0.0% win rate
PALS ADVERTISING
0.0% win rate
11
₹25.04 Lakh
2
18.2%
0
₹0
PALS ADVERTISING
Total Bids
11
₹25.04 Lakh
Qualified
2
18.2%
Wins
0
₹0
0.0% win rate
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Historical Performance

7-year trend analysis (2018-2025)

Historical Data

Company Overview (1 Apr 2018-31 Mar 2025))

Total Bids

130

Qualified: 116
Q Rate: 89.2%

Contract Value

₹4.43 Cr

Avg. Bid: ₹1.48 Lakh
Avg. EMD: ₹0

L1 Bids

33

Win Rate: 25.4%
Q to W Ratio: 28.4%

Recent Win Rate

22.7%

Change: -4.8%
Period: FY 2024-25

Performance Analytics

Last 7 Years
Performance Trend
Win/Loss Distribution
Contract Value Growth Over Time

Maulik Advertising Agency Government Tender Profile

With a substantial portfolio of 130 government tender participations, Maulik Advertising Agency has demonstrated strategic engagement in India's public procurement landscape. This analysis provides insights into their bidding performance, tender success patterns, and competitive positioning in government contracts.

Proven L1 Bid Success with 33 Contract Wins

Maulik Advertising Agency has successfully secured 33 L1 positions in government tenders, demonstrating their strategic pricing approach and competitive bid strategy. With a win ratio of 25.4% across 130 tender participations, they have established a reliable track record in government procurement. Their bidding performance also includes 0 L2 and 0 L3 rankings, showing consistent competitiveness in public sector contracts.

Financial Performance in Government Tenders

Maulik Advertising Agency has bid on contracts with a total value of ₹4,42,82,160.0, successfully securing ₹4,42,82,160.0 in government contract value. This represents a 100.0% conversion rate of bid value to won contracts, demonstrating their effectiveness in targeting and securing valuable public sector projects.

Specialized Government Procurement Focus

The company has established a regional presence in Delhi, Madhya Pradesh, Tamil Nadu government tenders, showing geographic specialization in their public procurement strategy. Their tender history includes significant engagement with Department Of Higher Education, Department Of Financial Services, Department Of Heavy Industry, where they have demonstrated specific procurement expertise. They have experience bidding with Bharat Heavy Electricals Limited (Bhel), Indian Institute Of Technology (Iit), Indian Railway Finance Corporation Limited, showing familiarity with diverse organizational procurement requirements.