marketing point
Tender Performance & Track Record
Company Overview
Tender Performance
Data for 01 April 2024 to 14 September 2025
Total Bids / Contract Value
Qualified Bids / Q Rate
Total Wins / Win Value
Wins Rate / Q-W Rate
Detailed Performance Analysis
Tender Performance by Ministries
Name
Top Bid Competitors
Companies that frequently compete with you in the same tenders — ranked by their total win value.You applied for 18 bids — PALAK ENTERPRISE appeared in 4 of them.
MARKETING POINT
MARKETING POINT
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Historical Performance
7-year trend analysis (2018-2025)
Company Overview (1 Apr 2018-31 Mar 2025))
Total Bids
123
Contract Value
₹8.36 Cr
L1 Bids
14
Recent Win Rate
30.0%
Performance Analytics
Marketing Point Government Tender Profile
With a substantial portfolio of 123 government tender participations, Marketing Point has demonstrated strategic engagement in India's public procurement landscape. This analysis provides insights into their bidding performance, tender success patterns, and competitive positioning in government contracts.
Proven L1 Bid Success with 14 Contract Wins
Marketing Point has successfully secured 14 L1 positions in government tenders, demonstrating their strategic pricing approach and competitive bid strategy. With a win ratio of 11.4% across 123 tender participations, they have established a reliable track record in government procurement. Their bidding performance also includes 0 L2 and 0 L3 rankings, showing consistent competitiveness in public sector contracts.
Financial Performance in Government Tenders
Marketing Point has bid on contracts with a total value of ₹8,36,19,752.0, successfully securing ₹8,36,19,752.0 in government contract value. This represents a 100.0% conversion rate of bid value to won contracts, demonstrating their effectiveness in targeting and securing valuable public sector projects.
The company's average Earnest Money Deposit (EMD) of ₹,18,065.0 indicates their financial capacity to participate in substantial government tenders requiring significant bid security.