gem marketing
Tender Performance & Track Record
Company Overview
Tender Performance
Data for 01 April 2024 to 30 October 2025
Total Bids / Contract Value
Qualified Bids / Q Rate
Total Wins / Win Value
Wins Rate / Q-W Rate
Detailed Performance Analysis
Tender Performance by Ministries
Name
Top Bid Competitors
Companies that frequently compete with you in the same tenders — ranked by their total win value.You applied for 299 bids — UNIQUE INDIA COMPANY appeared in 62 of them.
GEM MARKETING
GEM MARKETING
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Historical Performance
7-year trend analysis (2018-2025)
Company Overview (1 Apr 2018-31 Mar 2025))
Total Bids
425
Contract Value
₹94.06 Cr
L1 Bids
212
Recent Win Rate
81.0%
Performance Analytics
GEM MARKETING: Business Analysis and Government Tender Performance
This comprehensive business analysis report provides a detailed overview of GEM MARKETING's performance in the government tender landscape. With a focus on financial metrics, competitive positioning, and strategic recommendations, this report aims to provide actionable insights for sustainable growth in government procurement.
Executive Summary
GEM MARKETING demonstrates a strong presence in the government tender market with a focus on Chhattisgarh and Assam government tenders. While the company boasts an impressive overall win rate of 49.9%, recent performance indicates an even stronger 81.01% win rate in the latest financial year. However, a 91.9% decline in total contract value compared to the previous year warrants strategic review. Despite this, the company’s technical qualification rate of 83.8% and engagement with key departments like the Department of Military Affairs highlights its compliance capabilities and strategic focus.
Financial Performance
Key Financial Metrics
- Total Contract Value: GEM MARKETING has secured contracts worth ₹ 94,05,80,419.0 from 425 tender participations.
- Average Bid Amount: The average bid amount is approximately ₹ 215,835.77, suggesting a focus on smaller to mid-sized contracts.
- Earnest Money Deposit (EMD): An average EMD of ₹ 56,912.5 indicates the capacity to handle tenders requiring substantial bid security.