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gem marketing Tender Performance & Track Recordgem marketing

Tender Performance & Track Record

Company Overview

Summary
GEM MARKETING: Business Analysis and Government Tender Performance This comprehensive business analysis report provides a detailed overview of GEM MARKETING's performance in the government tender landscape. With a focus on financial metrics, competitive positioning, and strategic recommendations, this report aims to provide actionable insights for sustainable growth in government procurement.
Primary Ministry: Ministry of DefencePrimary Department: Department of Panchayati Raj
Primary Ministry:
Ministry of Defence
Primary Department:
Department of Panchayati Raj

Tender Performance

Data for 01 April 2024 to 14 September 2025

Live Data

Total Bids / Contract Value

Bids280
Value₹14.67Cr

Qualified Bids / Q Rate

Bids210
Q Rate75.0%

Total Wins / Win Value

Win174
Value₹6.15Cr

Wins Rate / Q-W Rate

Rate62.1%
Q-W Rate82.9%

Detailed Performance Analysis

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Tender Performance by Ministries

3 entries

Name

Bids
Value
Qualified
Wins
Value

Ministry of Defence

44.2% win rate
43
₹91.00 Lakh
37
19
₹26.26 Lakh

Ministry of Defence

Bids
43
₹91.00 Lakh
Qualified
37
Wins
19
₹26.26 Lakh
44.2% win rate

Ministry of Consumer Affairs Food and Public Distribution

0.0% win rate
1
₹72K
0
0
₹0

Ministry of Consumer Affairs Food and Public Distribution

Bids
1
₹72K
Qualified
0
Wins
0
₹0
0.0% win rate

Ministry of Finance

0.0% win rate
1
₹82K
0
0
₹0

Ministry of Finance

Bids
1
₹82K
Qualified
0
Wins
0
₹0
0.0% win rate

Top Bid Competitors

Companies that frequently compete with you in the same tenders — ranked by their total win value.You applied for 280 bids — UNIQUE INDIA COMPANY appeared in 58 of them.

Company
Total Bids
Value
Qualified
Rate
Wins
Value

GEM MARKETING

Your Company
62.1% win rate
280
₹14.67 Cr
210
75.0%
174
₹6.15 Cr

GEM MARKETING

Your Company
Total Bids
280
₹14.67 Cr
Qualified
210
75.0%
Wins
174
₹6.15 Cr
62.1% win rate
UNIQUE INDIA COMPANY
6.9% win rate
58
₹7.30 Cr
52
89.7%
4
₹86.97 Lakh
UNIQUE INDIA COMPANY
Total Bids
58
₹7.30 Cr
Qualified
52
89.7%
Wins
4
₹86.97 Lakh
6.9% win rate
MAA SHARDA TRADING
100.0% win rate
43
₹51.60 Lakh
43
100.0%
43
₹51.60 Lakh
MAA SHARDA TRADING
Total Bids
43
₹51.60 Lakh
Qualified
43
100.0%
Wins
43
₹51.60 Lakh
100.0% win rate
N. P. TRADERS
20.7% win rate
29
₹43.33 Lakh
28
96.5%
6
₹11.33 Lakh
N. P. TRADERS
Total Bids
29
₹43.33 Lakh
Qualified
28
96.5%
Wins
6
₹11.33 Lakh
20.7% win rate
KSHATRIY AGRO
28.6% win rate
14
₹12.22 Lakh
4
28.6%
4
₹3.45 Lakh
KSHATRIY AGRO
Total Bids
14
₹12.22 Lakh
Qualified
4
28.6%
Wins
4
₹3.45 Lakh
28.6% win rate
M/S. KISHOR ENTERPRISES
12.5% win rate
32
₹76.02 Lakh
31
96.9%
4
₹3.02 Lakh
M/S. KISHOR ENTERPRISES
Total Bids
32
₹76.02 Lakh
Qualified
31
96.9%
Wins
4
₹3.02 Lakh
12.5% win rate
M/S VANSH COMPUTERS
1.6% win rate
123
₹2.30 Cr
121
98.4%
2
₹2.32 Lakh
M/S VANSH COMPUTERS
Total Bids
123
₹2.30 Cr
Qualified
121
98.4%
Wins
2
₹2.32 Lakh
1.6% win rate
MAHAVIR IMPEX
0.0% win rate
168
₹4.55 Cr
160
95.2%
0
₹0
MAHAVIR IMPEX
Total Bids
168
₹4.55 Cr
Qualified
160
95.2%
Wins
0
₹0
0.0% win rate
AMAN SALES AND SERVICES
0.0% win rate
43
₹51.60 Lakh
43
100.0%
0
₹0
AMAN SALES AND SERVICES
Total Bids
43
₹51.60 Lakh
Qualified
43
100.0%
Wins
0
₹0
0.0% win rate
Company 67e15e89575e6c58abe2de6c
0.0% win rate
43
₹51.60 Lakh
43
100.0%
0
₹0
Company 67e15e89575e6c58abe2de6c
Total Bids
43
₹51.60 Lakh
Qualified
43
100.0%
Wins
0
₹0
0.0% win rate
KESHARI WIRE PRODUCTS
0.0% win rate
26
₹3.59 Cr
0
0.0%
0
₹0
KESHARI WIRE PRODUCTS
Total Bids
26
₹3.59 Cr
Qualified
0
0.0%
Wins
0
₹0
0.0% win rate
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Historical Performance

7-year trend analysis (2018-2025)

Historical Data

Company Overview (1 Apr 2018-31 Mar 2025))

Total Bids

425

Qualified: 356
Q Rate: 83.8%

Contract Value

₹94.06 Cr

Avg. Bid: ₹2.16 Lakh
Avg. EMD: ₹57K

L1 Bids

212

Win Rate: 49.9%
Q to W Ratio: 59.6%

Recent Win Rate

81.0%

Change: +32.0%
Period: FY 2024-25

Performance Analytics

Last 7 Years
Performance Trend
Win/Loss Distribution
Contract Value Growth Over Time

GEM MARKETING: Business Analysis and Government Tender Performance

This comprehensive business analysis report provides a detailed overview of GEM MARKETING's performance in the government tender landscape. With a focus on financial metrics, competitive positioning, and strategic recommendations, this report aims to provide actionable insights for sustainable growth in government procurement.

Executive Summary

GEM MARKETING demonstrates a strong presence in the government tender market with a focus on Chhattisgarh and Assam government tenders. While the company boasts an impressive overall win rate of 49.9%, recent performance indicates an even stronger 81.01% win rate in the latest financial year. However, a 91.9% decline in total contract value compared to the previous year warrants strategic review. Despite this, the company’s technical qualification rate of 83.8% and engagement with key departments like the Department of Military Affairs highlights its compliance capabilities and strategic focus.

Financial Performance

Key Financial Metrics

  • Total Contract Value: GEM MARKETING has secured contracts worth ₹ 94,05,80,419.0 from 425 tender participations.
  • Average Bid Amount: The average bid amount is approximately ₹ 215,835.77, suggesting a focus on smaller to mid-sized contracts.
  • Earnest Money Deposit (EMD): An average EMD of ₹ 56,912.5 indicates the capacity to handle tenders requiring substantial bid security.