giraffe advertising and marketing private limited
Tender Performance & Track Record
Company Overview
Tender Performance
Data for 01 April 2024 to 03 November 2025
Total Bids / Contract Value
Qualified Bids / Q Rate
Total Wins / Win Value
Wins Rate / Q-W Rate
Detailed Performance Analysis
Tender Performance by Ministries
Name
Top Bid Competitors
Companies that frequently compete with you in the same tenders — ranked by their total win value.You applied for 8 bids — BEATIT ENTERTAINMENT appeared in 3 of them.
GIRAFFE ADVERTISING AND MARKETING PRIVATE LIMITED
GIRAFFE ADVERTISING AND MARKETING PRIVATE LIMITED
Financial Details
Registered Office
R/O 4-A SHAHPUR JATNA-NEW DELHI-Delhi-110049-India
Industry Classification
Business Services
Company Type
Market Information
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Historical Performance
7-year trend analysis (2018-2025)
Company Overview (1 Apr 2018-31 Mar 2025))
Total Bids
13
Contract Value
₹5.26 Cr
L1 Bids
3
Recent Win Rate
40.0%
Performance Analytics
Government Tender Analysis: Giraffe Advertising - Proven Success in Government Contracts
Giraffe Advertising And Marketing Private Limited demonstrates a strong presence in the Indian government procurement sector, with a portfolio of 13 bids submitted. This comprehensive analysis, powered by TenderAI, provides key insights into their tender performance, financial health, and competitive positioning within the market. Their 23.1% win rate and successful acquisition of government contracts indicate a growing capability in navigating the complexities of public sector procurement. Giraffe Advertising specializes in event management and advertising services, and the analysis focuses on key departments and ministries relevant to their offerings.
During the period of FY2021-22 to FY2024-25, Giraffe Advertising achieved a 23.1% win rate, successfully securing 3 L1 positions. Their qualification rate stands at 61.5%, indicating a strong ability to meet technical compliance requirements. Notably, the company’s financial health score, assessed by TenderAI, is 61.0, rated as 'Satisfactory', driven by positive trends in win rate and contract value. Their market position is competitive, with a focus on event management and related services. They primarily engage with ministries such as the Ministry of Electronics and Information Technology, the Ministry of Food Processing Industries, and the Ministry of Power, alongside departments like the Rural Development Department Uttar Pradesh and the Tourism Department Chandigarh.
Financial Performance Analysis
Giraffe Advertising's financial performance in government tenders reveals consistent activity and growth potential. The following table illustrates their yearly performance:
| Year | Bid Count | Win Count | Qualification Rate | Win Rate | Total Contract Value (₹) |
|---|---|---|---|---|---|
| FY 2018-19 | 0 | 0 | 0.0% | 0.0% | 0.0 |
| FY 2019-20 | 0 | 0 | 0.0% | 0.0% | 0.0 |
| FY 2020-21 | 0 | 0 | 0.0% | 0.0% | 0.0 |